Ostuni is excellent for shopping, with
a very wide selection of shops. Those in the Centro Storico are
aimed at tourists but nevertheless have very attractive and reasonably
priced goods. Those in the more modern part of the town sell lovely
jewellery, clothes and local pottery. It’s also great fun
to visit a ferramenta – one of the many small ironmongers’
shops which will transport you right back to life in the 1950s.
The Ostuni area is famous for its ceramics.
  
There are lots of tempting shops in the winding streets
of the Centro Storico.
   
There are very good fish shops which sell local mussels
and a great variety of other seafood and fish. Fruit shops are also
excellent and ice-cream (and granita) is to die for. Even the supermarkets
have excellent deli counters with first class cheeses and hams.
If you want to buy just enough prosciutto for two, ask for an etto,
and don’t forget to ask for prosciutto crudo, otherwise they’ll
give you ordinary ham.
 
Best of all is the Saturday morning market, one of
the largest in the whole of Italy, which covers a huge space in
the modern part of the town. It starts very early in the morning
and continues till about 2pm. Clothes, shoes, linen and kitchen
goods are incredibly cheap and of good quality and the range of
fruit and vegetables is quite stunning, making self-catering a real
pleasure - and extremely economical. We always send our guests detailed
information about local shops.
 
 
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